Make your recruitment agency
visible and credible.

From £209/monthUp to 49% cheaper than a copywriter
Get a free audit Book a call
Toni Heater

£300,000 invoiced in 12 months.

recSEO was founded by a former recruiter who used writing to invoice £300,000 with zero cold calls.

Now she helps other recruitment agencies do the same, through blog posts and LinkedIn Pulse articles designed to make them more visible on Google and more credible when prospective clients do their due diligence.

Toni Heater · Founder
Why recSEO?

Your website is a sales tool.

Visibility

When a hiring manager Googles something related to hiring in your niche, your website should be showing up as a solution.

What they search
{role} job description templatebest {role} interview questionshow to find {role} candidates

Credibility

When a hiring manager you’ve cold-called looks at your website, they should be impressed by the wealth of knowledge you’ve demonstrated through high-quality blog posts and articles.

What they find
How we built a {specialism} team in {market}What our search process looks like, stage by stageHow to choose a recruitment agency for a {niche} role
The companion layer

Every post can work twice.

For every blog post, we write an accompanying Pulse article on LinkedIn. Same idea, different job, so you get found now and over the long term.

Your blog post

The long game.

It lives on your site and builds your own domain’s authority. That’s what wins the long-term rankings, but a newer site takes a few months to climb Google.

Your Pulse article

Found sooner.

An accompanying article on LinkedIn, rewritten in a different tone so it doesn’t compete with your blog post. LinkedIn’s a strong domain, so it can rank quickly and reach your followers while your own site is still climbing. It links back to your blog for the full version.

How it works

From call to content.

  1. 1

    Get a free audit.

    Book a quick call and we’ll analyse your website first, walk you through it together on the call, and send you a copy of the report afterwards. No obligation.

  2. 2

    Choose your plan.

    Pick how many posts a month and how long you’d like to commit. You’re billed monthly, with a notice period that matches your term, so there’s no big lump sum up front.

  3. 3

    We’ll research and build your strategy.

    We’ll dig into your site, your competitors, your niche, and your ideal clients/candidates. You’ll receive a technical SEO checklist that gets your site ready for content, plus an overview of our strategy for your first three months.

  4. 4

    You’ll receive content every month.

    Your first batch will arrive within 14 days: your blog posts, plus the Pulse articles on Complete. We’ll email you editable files that include the SEO metadata and a slug, ready for you to upload or pass to your web team.

Pricing

49% cheaper than a copywriter.

Foundation
£699/mo
£559 /mo
Save 20%
billed monthly · 180-day notice
6 blog posts a month
  • Technical SEO checklist
  • SEO metadata for every post: title, description and slug
  • Strategy split between visibility and credibility
  • Delivered via email as editable files
  • A strategy overview every three months
Get a free auditBook a call
Best value
Complete
£979/mo
£784 /mo
Save 20%
billed monthly · 180-day notice
6 blog posts + 6 Pulse articles a month
  • Technical SEO checklist
  • SEO metadata for every post: title, description and slug
  • Strategy split between visibility and credibility
  • Delivered via email as editable files
  • A strategy overview every three months
  • Every blog post repurposed as a LinkedIn Pulse article to maximise return.You’ll get a Pulse article, a thumbnail, and an accompanying LinkedIn post.
Get a free auditBook a call
Custom
from £1,500 /mo
priced on a call
Custom package:
  • Blog posts
  • Pulse articles
  • Case studies
  • Lead magnets
  • Promotional materials
  • Newsletter
  • Website copy
  • Founder LinkedIn posts
  • Team LinkedIn posts
  • Company LinkedIn posts
  • Podcast-to-posts
Build your packageGet a free audit
Add to any plan

Maximise your ROI.

Case studies
from £50
Turn your best placements into success stories.
LinkedIn posts
from £209/mo
We write and schedule your LinkedIn posts (powered by MyCopyPal).
Lead magnets
from £1,000
A lead magnet, outbound DM sequences and the promotional strategy around it.
Newsletter
£200/mo
A monthly newsletter to improve client retention, written from your team’s insights.
Website copy
from £100/page
Specialism, industry and service pages, written for visibility on Google and AI.
FAQ

Your questions, answered.

Will recSEO get us ranking on Google?
Most hiring managers don’t ask Google for a recruiter. They need to be cold-called, emailed, or referred to you. That’s why only 50% of your blog posts will be focused on improving your visibility on Google. We’ll focus on searches and keywords that are winnable in your niche. The other 50% of your blog posts will be focused on boosting credibility, so hiring managers are impressed when they do their due diligence on you.
What are Pulse articles?
Pulse is LinkedIn’s long-form format, and Google indexes it. For each blog post, we write an accompanying article under your name on LinkedIn, rewritten in a different tone so it doesn’t compete with your blog post. Because LinkedIn’s a strong domain, it can rank quickly and reach your followers, which gets you found while your own site is still climbing. It links back to your blog for the full version. Pulse articles come as standard on our Complete plan.
How much of our time does it take?
Our service is designed to be as hands-off as possible. We’ll need a thirty minute call at the start, and potentially another thirty minutes to ask you a few more questions about your industry and niche. After that, you’ll only need to skim each blog post before you upload it or pass it to your web team.
Do you focus on clients or candidates?
That’s your choice. We can go 100% client-focused, 100% candidate-focused, or an even split. Tell us your goal and we’ll tailor our strategy accordingly.
Who writes the blog posts?
The recSEO AI engine strategises, ideates, and writes the first draft, and our copywriter (who’s also an ex-recruiter) edits every blog post before it reaches you. Every piece of content will be high-quality and polished by a human.

Ready to become more visible and credible?

We’ll review your current website and show you how we can help.

Get a free audit